Creo is a new approach to 3D CAD software announced in October 2010 by PTC.
Until now, software for designing products like cars, printers, water coolers, industrial machinery, and even shoes, hasn’t changed significantly in decades. Oh, processor speeds are faster and graphics are sexier, but the software paradigm is largely unchanged. Complex and specialized, 3D CAD often requires engineers and designers to be experts in the parametric approach to CAD software.
You might think someone would have created an easier CAD system over the years. In fact, they did. That’s where direct modeling came in during the late 90s. Without history trees, an inexperienced designer could use this technology to create and change a model faster and more easily.
But there were tradeoffs and camps formed. Product developers had to pick a team: Parametric or direct? Power or flexibility? Intelligence or malleability?
Some sat the whole game out; they stuck with 2D rather than abandon years of drawings that were working just fine thank you.
PTC’s Creo approach is revolutionary because you no longer have to make these tradeoffs. We’ve taken the best of all these technologies, made them compatible with each other, and then sliced them into apps so any user in the product development cycle can use just the design software needed.
How might this work? Here’s a great example:
An engineer is charged to create an iPad stand. His customer is having trouble articulating just what he wants. So, the engineer sends a version of the 3D design to the customer, who then opens the model in a simpler application to make his changes directly. Send the changed model back to the engineer, and he can use the modified data in his more sophisticated modeler.
The earliest versions of Creo will come out in Summer 2011*. This web site, creo.ptc.com, is your resource for more details about what will be in Creo, ways it can revolutionize product development, industry reactions, and other news relevant to the product.
As you explore creo.ptc.com, it’s helpful to know a few things:
- Creo is composed of a group of breakthrough technologies, AnyRole Apps, AnyMode Modeling, AnyBOM Assembly, and AnyData Adoption. Here is a good place to start understanding those technologies.
- Creo builds on PTC’s popular Pro/ENGINEER, CoCreate, and ProductView software. PTC is transitioning these products into a more powerful suite of design technology with Creo. Read here to find out about each product’s new name and its place in the Creo suite.
- We’d like you to be part of our Creo social network community. Consider following us on Twitter and YouTube. Join our lively user conservations on our PlanetPTC Community. Or leave a comment under any article on this site.
- Want to see Creo? Then visit the See Creo for events you can visit, demos you can explore, and event watch our replay of ground-breaking launch event – you won’t have seen anything like it before.
- And finally, don’t just take our word for it – check out the reactions from press, analysts, prospects, and customers to Creo.
*Future plans subject to change at PTC’s discretion