“These updates received a significant amount of attention, and show that PTC gets data management and business process – and not just for engineers. I mentioned my observation that PTC is delivering solutions across the enterprise in a way that reminds me of my “four dimensions of PLM expansion” in a hallway chat with CEO Jim Heppelmann. He confirmed that PTC will focus on delivering value where they can find unsolved problems in the enterprise, but only when they can bring something unique and highly value-added to the solution. Jim is not playing catch-up or feature wars with his competition, he is willing to develop a strategy that provides business value where his customers have problems. That sounds trivial, but I believe it is a fundamental statement on PTC’s changed view of customers. Customers are being listened to and embraced. In fact, Jim’s entire keynote started talking about conversations with customers in different roles in the manufacturing enterprise.”
